To really hit the mainstream and get huge, VR needs to address the "hype" build-up in new technologies. What I find singularly unique to VR over the last few years is the announcement of one breakthrough company leapfrogging another with just spec details, videos, and big funding. First, there was tons of excitement with Oculus with Carmack joining. But then Magic Leap seems to have developed something even better. Perhaps something new is about to be announced beyond Magic Leap (only in a video demo of course). It makes the mainstream consumer not want to purchase with the fear that something new is going to put the hundred dollars of payment to waste.
Perhaps, VR companies would find the Apple secrecy approach valid. Only releasing real products that are ready to be shipped in mass production within a few months timeframe.
>> "But then Magic Leap seems to have developed something even better."
Do you have some sort of inside information, i.e. having experienced the Magic Leap? Because I don't think any of the publicly available information can be used to make such a statement.
I think this is part of the "hype" mentioned in the original comment. All the press seems to imply Magic Leap is creating a lightweight wearable capable of allowing someone to focus on different objects in a scene and with retina-like resolution.
I think seeing articles that sensationalize the $500k investment or call it an "Oculus Killer" are what cause some of this hype. Although, I wouldn't say it's necessarily a bad thing because VR isn't consumer ready yet and all these articles are creating an early buzz around VR. So in that sense, it has gone pretty mainstream.
Perhaps, VR companies would find the Apple secrecy approach valid. Only releasing real products that are ready to be shipped in mass production within a few months timeframe.