Calling it "IFTTT for developers" is fairly misleading. This doesn't require any real coding or offer any flexiblity and is seemingly drag and drop, with some random backend API's and the ability for a developer to use these on the front end. It doesn't really do anything different than IFTTT for developers except generate endpoints from the things they define you can do. There isn't any customisation for the developer to do what they want to do and it's unclear if you can build your own integrations how you want to outside of what they deem important.
We're building an integration platform at http://hoistapps.com/ that is more accurately reflective of 'If This Then That For Developers' than this is, in a sense that you build the integration you want, using your own code, not off the box one-size fits all modules, then we host and scale your integrations for you (amongst other things).
We're building an integration platform at http://hoistapps.com/ that is more accurately reflective of 'If This Then That For Developers' than this is, in a sense that you build the integration you want, using your own code, not off the box one-size fits all modules, then we host and scale your integrations for you (amongst other things).