I believe:
"Whoa, you could have saved me some time if you had just quoted that at me. I'll never pay it." being an acceptable frequent response to be able to charge quite a large amount of money to larger clients (Fortune 500 Patrick mentions).
Allowing him ALSO, to set his rates continually higher then one would expect (fast-growth of pricing, from 20k/week to six figures).
So, it was "ok" to have a "wasted" conversation between parties who couldn't afford his rates, to be able to continually raise his rates for those that could afford it. While, not publishing this pricing, and creating his own ceiling.
Allowing him ALSO, to set his rates continually higher then one would expect (fast-growth of pricing, from 20k/week to six figures).
So, it was "ok" to have a "wasted" conversation between parties who couldn't afford his rates, to be able to continually raise his rates for those that could afford it. While, not publishing this pricing, and creating his own ceiling.