The industry has been drastically changing over the past decade. 15 years ago, all data collection was paper based. Then came Electronic Data Collection systems. Now, there are cloud systems likes Medidata Rave and Veeva which are doing exceptionally well. This change has created tremendous opportunity for new startups.
This is happening across all enterprise verticals, and this is why there is such an opportunity for enterprise startups. As Warren Hogarth says in the original article "There’s about a trillion dollars of enterprise software", much of which will "transition to [specialized] enterprise software... and create multi-billion dollar companies".
This is happening across all enterprise verticals, and this is why there is such an opportunity for enterprise startups. As Warren Hogarth says in the original article "There’s about a trillion dollars of enterprise software", much of which will "transition to [specialized] enterprise software... and create multi-billion dollar companies".