I do get heat for my truck. I call it the truckasourus, it does take up a lot of room, I pulled out the rear seat and installed a three level shelf that fills the whole back of the cab, tools, grocieries, more tools, laundry, more food, and room on the top shelf to sleep if nessesary, then a 8 foot box, that will get replaced with a 9' flat deck, and front, middle and rear racks so I can move 24'steel, 4x8 sheets, welding gas, and whatever else, when I am not moving round bales or fire wood, other large heavy clumsy stuff. funny thing is that I have a car just for more civilised things, that costs me almost as much to sit there, as my truck costs to drive. I flashed the eprom in the truck so it gets significantly better fuel milage, and has forgotten how to go into limp mode, though the messages in the dash are dire. I could build a smaller rig, but it would fail in 1/3 of the tasks required, so it is impossible to come out ahead with running two, or hireing moving services. So the article, while funny, is narrow and snippy. Sometimes I consider a bumper sticker that would say, "Thanks for driving a Prius, I need the fuel!"