From what you linked, Audi is down 19%, Rivian down 22%, Volkswagen down 20%. Audi and Rivian are both luxury brands and so is Tesla. Rivian is also a higher end car brand and they are getting cooked, down far more than Tesla, and don't suffer any of the Elon stigma.
The brands you mentioned are bargain brands. Tesla is a luxury vehicle. Answer seems pretty obvious. Also Tesla is not generally going to sell to apartment renters very often as there typically are not places to charge, so I personally think part of it is that there is a diminishing pool of possibile customers.
I’m on the list for an R2S to replace my Model 3, but it won’t be available until 2026 sometime at the earliest. Rivian’s problem is that they make one expensive car (in truck and SUV variants), and their market for that is saturating. Meanwhile I am literally trying to give them my money for a smaller SUV and they can’t make it fast enough. Not sure any of these problems are relevant to Tesla, which has a bunch of models that it can produce (and aren’t selling.)
> Audi and Rivian are both luxury brands and so is Tesla.
Tesla is pretty widely regarded as non-luxury. If not for their price, they'd probably best fit into economy class. At best, only the model S and X would be considered luxury cars, and look at how the sales of those have totally cratered.
I do agree with this, it's not really convenient if you don't own a home. Also, where I live, electricity is expensive, and car insurance on Tesla's are also high, and gas prices are pretty low.
The brands you mentioned are bargain brands. Tesla is a luxury vehicle. Answer seems pretty obvious. Also Tesla is not generally going to sell to apartment renters very often as there typically are not places to charge, so I personally think part of it is that there is a diminishing pool of possibile customers.