I'm currently working in a small/mid sized company, on a iOS product for the iPads as of now, which isn't even submitted to the App Store yet, but already has its target user base and is developed in close relation with them and makes a LOT of money.
So, my point is that, its not mobile startups in general that fail, but bad business models. One thing, you can probably be sure of is that, if a startup wants to make the next angry birds, either it will immediately succeed in finding a niche in addictive gameplay or more likely fail a few times before succeeding.
The world is not binary. The market is just fine. Visibility is the only issue with the stores. But other means of marketing always exist.
So, my point is that, its not mobile startups in general that fail, but bad business models. One thing, you can probably be sure of is that, if a startup wants to make the next angry birds, either it will immediately succeed in finding a niche in addictive gameplay or more likely fail a few times before succeeding.
The world is not binary. The market is just fine. Visibility is the only issue with the stores. But other means of marketing always exist.