> they don't care because their _users_ don't care.
I respectfully disagree. I think the users care, but they don't make their own choices - their choices are made for them by people who don't care!
Was MS Teams chosen by their end-users? Nope.
Come to think of it - was Slack chosen by their end-users? No, again.
End-user's aren't given an option, usually:
1. For B2B the choice rests with one (or a few) people.
2. For B2C the choice is made purely because some product got some traction for reasons unrelated to its quality, and that was enough to force the rest of the users to follow or be left out of the network (Slack, Facebook, major shopping sites, etc).
The majority of end-users did not exercise any choice.
Pretty sure we had people spin up a Slack instance at our company while we were still on Hipchat officially. Slack was a big improvement over what we had before that IMO.
I respectfully disagree. I think the users care, but they don't make their own choices - their choices are made for them by people who don't care!
Was MS Teams chosen by their end-users? Nope.
Come to think of it - was Slack chosen by their end-users? No, again.
End-user's aren't given an option, usually:
1. For B2B the choice rests with one (or a few) people.
2. For B2C the choice is made purely because some product got some traction for reasons unrelated to its quality, and that was enough to force the rest of the users to follow or be left out of the network (Slack, Facebook, major shopping sites, etc).
The majority of end-users did not exercise any choice.