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According to the French data protection authority, "out-of-the-box" GA requires consent because they aren't anonymised: https://www.cnil.fr/en/google-analytics-and-data-transfers-h...


Well, I'm glad I don't use GA on my personal site, then, even if it means I have no idea what traffic levels it gets. GA is incredibly popular though - I would guess the vast majority of blogs etc. use it and have no consent to do so.




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