I would like to point out:

1) This is a product created by a single person from their own creative inspiration, and sold -- it counts as a start-up, by some definitions.

2) It is a HARDWARE product, with no web user subscription base or ajax coding or iPhone tie-in

3) From all appearences, this endeavor is making money.

Just some observations.

4) It's surprisingly inexpensive. US$46, EUR36.

You can also buy the GPS modules by themselves. http://www.mr-lee-catcam.de/pe_cc_i6.htm Glad I found this - can think of loads of tinkering applications for them.

I think the largest problem using this is finding out your cat is having a lot more fun than you are.

Aww, I was hoping this was made by Mr. Lee's Greater Hong Kong...

My first thought was of "Snowcrash" as well. My second, less pleasant, thought was of my favorite local Chinese restaurant, Mr. Lee's. (General Tso's Kitten, anyone?)

By the way, didn't Steve Wozniak try something similar? Wheels of Zeus? (WOZ)

My cat would go nuts if I put one of these on it.

Same .. that's pretty awesome though. Unfortunately my cats only dwell in the following areas:

- Behind the fish tank in an attempt to catch a fish

- On the couch

- On our bed

- In the toilet because for some reason one of them loves tossing his toys in there and then fetching them out (Perhaps some training for the fish catching?)

Of course, such is the life of any apartment-dwelling cat

You may be surprised. I was pretty sure our cat would have to be convinced to wear it, but he took it without any complaints. It works surprisingly well. We were able to discover that our cat had a friend we didn't know about:

http://www.flownet.com/ron/pictures/catcam.jpg

What did the two cats do when they met? Just look at each other? Or did they miaw at each other?

Why is there no broadcasting functionality? Isn't real time location much more interesting than where your cat were yesterday?

Then you could put one on your girlfriend as well. Pussycat tracker.

It also has the benefit of helping you to find your family if they and the cat ever get kidnapped by undesirables wanting to rob a bank - as in the film Firewall.

All I could find on the site was an "artists conception" of cat track. Is there actual data there?