I think someone else in the thread from a design studio said it best: (roughly) "You pay a design firm to filter through all the designs and present a maximum of three to the client." The three should be wildly different, tested to some degree, but each compelling in their own way. Then you take the one that resonates with the client and tweak.
Unfortunately, I have to agree with the parent that something "fun" was lost in the transition from the original logo to the new one. From the mock-ups, I can tell that the client definitely wanted to maintain the green cursor, which is good, but likely trusted the designers to know the market for remote KVM (which I've used for years), which doesn't conjure a physical plane - more of you being a pilot - in control. It's possible the client wanted to keep the logo really simple to make it 3D-printable.
What's done is done, but just for fun, I mocked-up a logo [0] (posted on another response as well) that reflects the original character of the company in a modern format - at least to me. Corporate branding is critical, and nailing the logo has traditionally been a difficult task.
Unfortunately, I have to agree with the parent that something "fun" was lost in the transition from the original logo to the new one. From the mock-ups, I can tell that the client definitely wanted to maintain the green cursor, which is good, but likely trusted the designers to know the market for remote KVM (which I've used for years), which doesn't conjure a physical plane - more of you being a pilot - in control. It's possible the client wanted to keep the logo really simple to make it 3D-printable.
What's done is done, but just for fun, I mocked-up a logo [0] (posted on another response as well) that reflects the original character of the company in a modern format - at least to me. Corporate branding is critical, and nailing the logo has traditionally been a difficult task.
[0] https://imgur.com/a/OEk8IUL