Steve Jobs wasn't the designer of the iPhone. Other people made it while he cracked the whip. For some reason, a lot of the press is giving him credit for everything at Apple in spite of his infamous reputation for taking credit for other people's work.
Jef Raskin said these things in regards to the Macintosh project:
"What I proposed was a computer that would be easy to use, mix text and graphics, and sell for about $1,000. Steve Jobs said that it was a crazy idea, that it would never sell, and we didn't want anything like it. He tried to shoot the project down."
"After he took over, Jobs came up with the story about the Mac project being a 'pirate operation.' We weren't trying to keep the project away from Apple, as he later said; we had very good ties with the rest of Apple. We were trying to keep the project away from Jobs' meddling. For the first two years, Jobs wanted to kill the project because he didn't understand what it was really all about."
"I was very much amused by the recent Newsweek article where he [Jobs] said, 'I have a few good designs in me still.' He never had any designs. He has not designed a single product. Woz designed the Apple II. Ken Rothmuller and others designed Lisa. My team and I designed the Macintosh. Wendell Sanders designed the Apple III. What did Jobs design? Nothing."
Chapter 10 of Issacson's book spends quite a bit of time talking about Raskin vs Jobs on the Macintosh. Raskin is sourced several times for that chapter. The Macintosh would have been a very, very different product if Jobs had not taken over, and demanded a very different system than the one Raskin had envisioned.
The Issacson Analysis (backed up by Atkinson) was that Raskin had envisioned an underpowered, less expensive system that would not have had many of the features that made the original Macintosh "Insanely Great."
I like Gladwell's analysis - Jobs was a great _editor_ He didn't necessarily create very much, but he was driven to relentlessly critique until something great emerged.
It's amazing how valuable a function that can be, particularly in the presences of great engineers who can rise to the challenge.
The reason people praise Steve Jobs is not because he designed anything (though he may have had a few design suggestions) - but because his singular drive to release great products resulted in so many being created (and then, quite logically, being copied by everyone else)
The Macintosh, iPod, iPhone, iPad all came about because of Steve Jobs, and have changed the technology that we use every day. Love him, or Hate him, you can't take that away from him.
>The Issacson Analysis (backed up by Atkinson) was that Raskin had envisioned an underpowered, less expensive system that would not have had many of the features that made the original Macintosh "Insanely Great."
Or may be if Raskin was able to had it his way, we would Apple would have brought a PC to nearly every home and has as much impact to the society as MS had. We can only guess (and not even guesstimate) what would have happened if Jobs weren't there in this particular project.
> It's amazing how valuable a function that can be, particularly in the presences of great engineers who can rise to the challenge - Yes exactly. One of the major issues is that the Engineers are been given very less credit. Jobs was the editor, the face of APPL and not the creator. The current trend is to attribute all the success of Apple to just Jobs and no one else. I am not aware if they were actually great designers, developers and engineers under him or was it him alone who single handedly guided dumb sheep into greatness. Most of the Job praises after his death tend to point towards the latter, which is unfair if not wrong.
> Or may be if Raskin was able to had it his way, we would Apple would have brought a PC to nearly every home and has as much impact to the society as MS had.
If I'm not wrong, Raskin's I'd say "anti-vision" consisted of no GUI, no mouse, basically a kind of machine that even predated PC-s (capable of even less, but therefore being simpler to use). Jobs wanted more than anywhere existed and still having it simple to use.
Or may be if Raskin was able to had it his way, we would Apple would have brought a PC to nearly every home and has as much impact to the society as MS had.
Very true. Though the [lack of] success and interest in the Canon Cat, which was much closer to Raskin's vision than the shipping Macintosh ended up being, seems to belie this.
I guess I'm curious to know why so many people kept working for Jobs and Apple given that behavior? Did his "bluntness" command the respect that fueled other peoples' achievements?
There are a bunch of reasons; one of the primary ones is that it's awesome to work for a winner, and it's awesome to work on stuff that is part of the common culture (telling your mom that you can't talk about work but that she should check out the front page of the [i]Times[/i] next week is quite a rush). The downside is that you get a lot of the shouting and stomping around behavior copied from Jobs that trickles down -- after all, you get ahead by aping the Big Boss, right? Here's hoping that with Cook in charge the culture starts to mellow out a little.
Jef Raskin said these things in regards to the Macintosh project:
"What I proposed was a computer that would be easy to use, mix text and graphics, and sell for about $1,000. Steve Jobs said that it was a crazy idea, that it would never sell, and we didn't want anything like it. He tried to shoot the project down."
"After he took over, Jobs came up with the story about the Mac project being a 'pirate operation.' We weren't trying to keep the project away from Apple, as he later said; we had very good ties with the rest of Apple. We were trying to keep the project away from Jobs' meddling. For the first two years, Jobs wanted to kill the project because he didn't understand what it was really all about."
"I was very much amused by the recent Newsweek article where he [Jobs] said, 'I have a few good designs in me still.' He never had any designs. He has not designed a single product. Woz designed the Apple II. Ken Rothmuller and others designed Lisa. My team and I designed the Macintosh. Wendell Sanders designed the Apple III. What did Jobs design? Nothing."