The common criticisms about Apple kit, at any point in time, will be led by feature comparison rather than benefit comparison.
On almost every level, the iPhone prioritised benefits (consistency, simplicity, responsiveness, discoverability) over features.
And in all but really two of the feature cases (text management/copy and paste, and the absence of 3G), they gambled right: people cared about the benefits they'd engineered for, and not about the features they'd skipped.
(They managed to bluff past the apps question: we knew they had to be working on it and they managed to tell us they were working on it without telling us they were working on it)
