Ironically, Facebook was great back when MySpace and Orkut wasn’t a great experience.
I suspect that’s because it wouldn’t just let anybody in. Looking back, the decision to open Facebook up to everyone was (in my book) a bad one. I’ll use the nightclub analogy — a good social network, like a good nightclub, must have bouncers (of sorts) to ensure a quality experience. I realise the conflict between this and Metcalfe’s “law”.
Also, seriously, why not just charge for Facebook and WhatsApp. WhatsApp usage is at levels now when a lot of people will pay for it — and at one point (pre-Facebook) they weren’t free in first-world markets.
I don't think they would do well if they switched to a pay-only system, but they might offer special features as subscriber-only or put limits on certain things in the free tier. If they offered no or limited ads and a simple chronological feed from friends in their paid tier, they might do well. Sort of the "get everyone in the world addicted to your crappy product and then make them pay to get a reasonable version of it" model.
I remember being disappointed when they dropped the college requirement. But I do think that was the right decision. You'll only ever scale so much by only enrolling .edu users.
The people who invited me into facebook do not have a degree. I have not posted anything in probably 5 years. From the activity feed spam FB sends me it looks like they both post quite a decent amount. I have have not logged in, in probably a year. When I got on there it was sort of fun reconnecting with people I had not seen in years. But after a while I remembered why we had drifted apart...
I suspect that’s because it wouldn’t just let anybody in. Looking back, the decision to open Facebook up to everyone was (in my book) a bad one. I’ll use the nightclub analogy — a good social network, like a good nightclub, must have bouncers (of sorts) to ensure a quality experience. I realise the conflict between this and Metcalfe’s “law”.
Also, seriously, why not just charge for Facebook and WhatsApp. WhatsApp usage is at levels now when a lot of people will pay for it — and at one point (pre-Facebook) they weren’t free in first-world markets.