Speculating wildly, I'm wondering if part of it is a fundamental conflict in what the church is for. Is it a museum (what the State wants) or an "indoctrination center" (what the Church wants).
From the Churches point of view, if no one leaves thinking "maybe Catholicism is for me after all" then on some level they're not doing their job right. I guess that explains the focus on Chinese tourists since that is a huge untapped 'market' I'm sure they would love to break into. Having "multiple offerings" makes it easier to A/B tests different types of marketing and tailor the sales pitch to the audience. At the end of the day the Catholic church has always been business and their primary goal is to convert as many 'customers' as possible, and church architecture as always been a reflection of that mission.
From the Churches point of view, if no one leaves thinking "maybe Catholicism is for me after all" then on some level they're not doing their job right. I guess that explains the focus on Chinese tourists since that is a huge untapped 'market' I'm sure they would love to break into. Having "multiple offerings" makes it easier to A/B tests different types of marketing and tailor the sales pitch to the audience. At the end of the day the Catholic church has always been business and their primary goal is to convert as many 'customers' as possible, and church architecture as always been a reflection of that mission.