I'm not up on law. I wonder what actual law they've allegedly broken. Are there any legal precedents implying you have to rank the Daily Mail high in your organic results?
I mean I understand the words "anti-competitive" but not sure how that translated to me needing more Piers Morgan in my search results or how the judge is supposed to even rule on that.
Fair competition, google sells their rankings position of keywords to their clients in form of adsense. It now stands to reason that if Google manipulates the ranking, it's also giving or returning money. Hiding behind " THE ALGORITHM " is a scam that won't last very long.
Though say for argument's sake that Google were to rank results higher for those who spend more on ads but put a disclaimer to say so. What law would that break?
In the US, it would be the Sherman Antitrust Act. Basically, if Google is abusing their market position, they’re breaking the law. Whether they are or not, I can’t say.
I mean I understand the words "anti-competitive" but not sure how that translated to me needing more Piers Morgan in my search results or how the judge is supposed to even rule on that.