Scroll a bit down and you see what looks like a footer giving testimonials.
The links to curated categories are off the screen on desktop. No idea what mobile looks like.
Next to the search box, it states that this is by a data scientist. If that is in any way relevant other than in the sense "this is by a smart person", what it means to me is that there is a massive amount of data here which is intelligently filtered and subject to a decent quality search.
The Venn diagram on the left promises good results, eliminating the problem that good, cheap items are needles in haystacks, buried in fake reviews.
Turns out that the data scientist is just writing consumer education advice columns and reviewing some products he has not actually tried himself.
There is no way he owns all of those. I would much rather read the Amazon reviews or whatever from people that bought those things, especially from people who had issues. That's in spite of the issue of fake reviews; oh well.
In effect probably nearly all their traffic goes to landing pages targeting certain terms. Then primarily either bounces or exits immediately via an affiliate link. So it probably doesn’t matter much how the front page is presented as it is low traffic.
It looks more like a (manually?) curated list of products that fulfill the criteria of "good, fast & cheap", within various categories.