Mostly price and battery range. Sure, they might make a better design and interior, but price and battery range are the biggest competitive factors with EVs
apple tends to not make the cheapest version of anything it makes (quite the opposite). I'm sure the people buying the iCar are going to be the same ones dropping $1200 every year for the latest iphone
> battery range
they seem to have a lot of experience with batteries
> price and battery range are the biggest competitive factors with EVs
and the smartphone ecosystem was full of tiny physical keyboards before apple released the iphone. Apple has a unique way of redefining "must have" features when they enter the market.
If anything, I think tesla will be the android of EVs and the iCar will be the iphone of EVs
