I'd be willing to bet that Microsoft "loses" this generation, with their confusing name losing sales from parents and non-hardcore gamers that don't know this is a new console.
Yeah I left Nintendo out because I just wanted to poke one insane naming scheme at a time :p
Nintendo is just as bad at naming things as Microsoft. And they are very anti-gamer with all of their ludicrous attacks against fan content (most recently, their attack against the competitive melee scene)
I understand not wanting to cannibalize the flagship Smash game, but they could easily sell a remastered Melee and make so much money. They re-release everything else...
Their attacks on fans are so nonsensical. It goes beyond copyright protection. Look at how Sega treats Sonic fans. It's night and day.
Consumers were confused.
It doesn't always work.
I'd be willing to bet that Microsoft "loses" this generation, with their confusing name losing sales from parents and non-hardcore gamers that don't know this is a new console.