Discord "won" this round of social musical chairs because of pure luck, just like AIM and MySpace and Friendster and Facebook and Snap and Tiktok, etc. In a few years, its users will be "old" and then the next generation will flock to some other "cool" service.
You can't control, nor predict, nor copy anything about this sort of service. It either gains traction, for whatever reason, or it doesn't. Once it does, network effects take over and growth is exponential.
Analyze Discord to death, it won't give you any clue how to duplicate it.
Discord "won" this round of social musical chairs because of pure luck, just like AIM and MySpace and Friendster and Facebook and Snap and Tiktok, etc. In a few years, its users will be "old" and then the next generation will flock to some other "cool" service.
You can't control, nor predict, nor copy anything about this sort of service. It either gains traction, for whatever reason, or it doesn't. Once it does, network effects take over and growth is exponential.
Analyze Discord to death, it won't give you any clue how to duplicate it.