it's not emergent, it's inherent. facebook is political because it was designed from the start to control information. that's coercive, designed literally to change people's behavior, whether covertly or overtly, which is the essence of power and the political. facebook employees cannot absolve themselves of responsibility by saying it's the machine that did it, or that other people were involved and complicit.

being political is not an incidental facet of facebook, it's a core intention.