Customers of newspaper pay for the political aligned viewpoint, most people like their viewpoint confirmed. Look out for people needing information to make money. Money does not care about political bias. E.g. I think the "financial times" quite unbiased (of course there is no perfection).
Political alignment isn't the problem. Every outlet will spin the same facts differently, sometimes intentionally sometimes not, because of this or that ideological commitment. They will choose which facts to foreground and which to background ("framing"), etc, etc, all that media studies stuff. Bias is fine. There is no such thing as an unbiased media outlet.
I'm talking about a different problem, which is that increasingly, the basic facts don't even enter into the discourse at all! That's the case because the institutions that used to carry out the basic functions of journalism are now facing tons of pressure to cut their costs, and all of that.
Disruptive "decentralization" pressure from the tech industry, often discussed as a "solution" to this mess, is actually a major cause. And it's of course not a solution at all because it has no answer to the basic material problem: once we've defunded traditional journalism, who is actually going to do the work? News is basically the production of information about the facts of unfolding world events. Now that we have no foreign correspondents etc, news ends up just being the production of information about the news itself (the only part left is the bias!). How long can we keep doing this, I wonder?
