> Our app designs have become soft, sweet, inoffensive. Bank interfaces use pastels, rounded corners and soft drop shadows to make mundane or unpleasant tasks more "fun.” Animojis have taken over our chats, and our productivity tools are starting to look like Animal Crossing.
This is the part of this that galls me the most. Weaponizing UI design as a substitute for UX simplicity, and using that weaponized design to bluster past the UX shortcomings of your service in your service's marketing.
"Weaponizing UI design" is a perfect description. These designs aren't meant to be thought about, they're meant to push emotional buttons in your head. They're meant to make you feel safe, make you shut down critical thinking, in order to make you more receptive to the marketing message.
This is the part of this that galls me the most. Weaponizing UI design as a substitute for UX simplicity, and using that weaponized design to bluster past the UX shortcomings of your service in your service's marketing.