I was the eng blog lead at Lyft until recently, and ran it for years. We have a really lightweight process: just needs to be approved by your director, and copy-edited by someone on the blog team. Process usually only takes a week or two. You should probably check out the other posts on the blog.
We aim our posts towards a number of audiences. Our posts related to our interview process are to let candidates know what to expect when they're coming in for specific interview types. We actually get very high traffic to those posts, and we've gotten strongly positive feedback from candidates about those posts, so we've written them for a number of positions.
We also have posts oriented towards working with non-engineering teams, mentoring, engineering processes (like writing tech specs), and other things that aren't only technical deep-dives, because we believe in diversity of content.
Fair enough. So not true that an editing process watered down that particular blog post. I still maintain that that blog post is too wishy-washy, and others agree[1].
I've read other posts on Lyft's blog that are awesome. I did not intend to say that Lyft's blog is bad in general.
We aim our posts towards a number of audiences. Our posts related to our interview process are to let candidates know what to expect when they're coming in for specific interview types. We actually get very high traffic to those posts, and we've gotten strongly positive feedback from candidates about those posts, so we've written them for a number of positions.
We also have posts oriented towards working with non-engineering teams, mentoring, engineering processes (like writing tech specs), and other things that aren't only technical deep-dives, because we believe in diversity of content.