And MS, in its turn, was almost certainly not in both smartphones and consoles simply because it had too much money and was looking for something to do. MS' top management was famously familiar with The Innovator's Dilemma, and smartphones and the console were (along with the Web browser) very clearly Windows' vulnerable flanks. It was only devastating incompetence on Sony's part which prevented the PlayStation series from ever becoming a significant (non-gaming) app and Web-browser platform (see https://news.ycombinator.com/item?id=22288221 ).