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Well, for one, Google pays Apple a ridiculous $12 billion a year for having Google search by default in Safari:

http://fortune.com/2018/09/29/google-apple-safari-search-eng...

I'm guessing Tim Cook is not ready to give that up in the name of "fighting for privacy." Otherwise he'd have already made DuckDuckGo the default search engine.

There's no doubt in my mind Steve Jobs would've kicked Google out, but Tim Cook is much more of a bean counter to make such a move.



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