I don't really particularly like David Chang, but one thing that I do identify a lot with is that there is a lot of art and expertise in Asian cuisines that have been neglected in the west, precisely because it has been dismissed as simple, as lower class, as cheap.
shrug Has it? I can't speak for "the west" but I live in New Jersey. We have large Asian populations (half of my friends in high school were some sort of East asian) including some towns with the largest concentrations of Indians outside India.
There's plenty of non-asians eating at the most "authentic" places, but when I go into some of them I notice that the populations are still more skewed towards the people of that make up that culture. Why? Because most people tend to gravitate towards food they're familiar with. No matter how much I tell someone that a beef tendon and noodle soup is going to be good, they're going to be hesitant because it's foreign and they're unfamiliar with the ingredients. That's fine. It's ultimately just food, and people don't have to eat anything they don't want to.
To me, David Chang and his constant hemming and hawing about how nobody respects Korean food (specifically Korean food, although he sometimes tries to throw a blanket over the whole of Asian food although he knows he's being disingenuous and his whole tone changes when he does that) is just so annoying. I'm sorry that Koreans haven't done as well marketing their cuisines as Indians, Chinese and Japanese restaurants have. But it's changing. In the mid-90's sushi was still considered exotic and interesting. Now you can buy it at a gas station. He just seems very impatient and indignant that "the masses" take a long time to change what they consider to be part of normal American Cuisine, and he should know better.
TL;dr- getting upset someone doesn't want to eat your food is stupid. Just don't invite them to dinner anymore.
