Consumers are limited because suppliers (in aggregate) often control the market.
If all the stores supply wasteful products, what are your options. If you're a store and you have limited options on what you can sell (because all the suppliers have wasteful packaging) what are your options?
The problem (plastic junk) comes from the supply-side. It doesn't really help consumers for the most part - heck I think most would prefer fruit that was local (all else being equal).
Granted, it should be attacked from all sides, but how much of that do consumers actually need?
It's possible (not easy, nor very practical let's say) to have almost zero waste if you're really dedicated. This is 4 years worth of trash that fits in a mason jar: https://youtu.be/BxKfpt70rLI?t=30s
So making a pretty sizable reduction even as things are should be doable.
If all the stores supply wasteful products, what are your options. If you're a store and you have limited options on what you can sell (because all the suppliers have wasteful packaging) what are your options?
The problem (plastic junk) comes from the supply-side. It doesn't really help consumers for the most part - heck I think most would prefer fruit that was local (all else being equal).