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I notice that that page has a lot of text on it. Did you start it out this way, or did you start with minimal text and A/B it up to this?

Naively, I'd have thought that more text = less conversions.

Or is the text there to make it more SEOed?



Naively, I'd have thought that more text = less conversions.

You are correct. If you ever get time travel, please tell 2006 me the news!


i have a startup that can send emails back in time to any year of your choice (well, SMTP/POP has to exist in that particular era, but otherwise...)

patrick, check your inbox back in 2006, you have a message waiting




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