NPR app was put together quite quickly and was intended by it's authors as a demo of though capabilities of www.Sproutcore.com
Let's not miss the larger point here. HTML5 have become a real option of application development. A business that relies on mobile/tablet form factor should seriously consider HTML5 as the application platform. The cost of porting iPhone/iPad apps to Android phones/tablets is much less with HTML5 than with native code.
Lack of distribution and monetization of HTML5 apps doesn't need to be an issue. A web app can be embedded into a native app to be sold on the AppStore.
To be fair, the App version's scrolling is "just plain broken"[1] so that isn't hard.
[1] It is better than it used to be. There used to be a weird lag at the start. Now it is nearly subliminally jerky. It also crashed when I opened it to check for this comment.
http://touch.sproutcore.com/npr/