I guess it's wrong point of view for a hacker. X vs NOX is all about ego, this kind of silly games should be dismissed by a hacker, focusing on technical merits instead.
I completely agree with you that it immature and childish. However, it is something that "hackers" do have a propensity for, just look at all of the "Closure vs. Python" and other garbage threads that come up here. From evidence, these kinds of games are apparently what "true hackers" like the most.