> if people don't want to pay for it, the content isn't worth anything to begin with
That isn't entirely true as the content is technically worth whatever the sponsors are willing to pay to make it happen. The university in my town puts on a summer series of movies in the park and Lynda.com has sponsored a number of the seasons. There is even a short ad played on the screen before the movie.
I wouldn't pay to go to the event, but am 100% happy letting Lynda.com pay for me.
That isn't entirely true as the content is technically worth whatever the sponsors are willing to pay to make it happen. The university in my town puts on a summer series of movies in the park and Lynda.com has sponsored a number of the seasons. There is even a short ad played on the screen before the movie.
I wouldn't pay to go to the event, but am 100% happy letting Lynda.com pay for me.