> The smart guys over there surely must know that a lot of us would be suspicious of this device. Why didn't they brand it under Nest, or a new Google subsidiary that would take the initial suspicion-edge off?
Why? Most consumers aren't in the ultra-suspicious-because-it-says-Google camp, and most of those who are in that camp are likely to take using a different branding for a project from the same ultimate corporate parent as evidence that not only is the project trying to violate privacy, its also trying to be extra sneaky about it.
Why? Most consumers aren't in the ultra-suspicious-because-it-says-Google camp, and most of those who are in that camp are likely to take using a different branding for a project from the same ultimate corporate parent as evidence that not only is the project trying to violate privacy, its also trying to be extra sneaky about it.